Episode 16: Tales from Tidewater Inn

Episode 16 Title Image of Liza in the flower field smiling looking down from the camera

Ever find yourself biting your tongue at the glossy perfection of social media event showcases?

Well, not on my watch. Settle in as Liza, your seasoned florist confidante, whisk you away to the charming Tidewater Inn for a wedding that’s as real as it gets. No filters, just raw behind-the-velvet-curtain accounts of a budget-conscious bride who dared to mix faux with fresh. And if the aroma of a mac and cheese bar coupled with the scent of fresh bread doesn’t quite do it for you, the tales of kitchen chaos just might. 

This solo episode strips back the layers of the event floristry world, revealing the kind of adaptability and creativity you won’t find on Pinterest. From the initial jitters to the last floating candle, I’ll take you on a journey through the trials and triumphs of piecing together an intimate celebration. You won’t find any guests here, just me and the true tales of table layouts, bridal bouquets doubling as centerpieces, and communication triumphs that turned potential mishaps into memorable successes. It’s a story that proves sometimes, the most beautiful moments are the ones that aren’t perfectly polished.

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Episode 50: Mechanics of Building: Tips and Tricks

Episode 50: Mechanics of Building: Tips and Tricks

Floral design is more than just arranging beautiful flowers—it’s about structure, stability, and sustainability. In this episode of The Flower Files, Lizzie Lou shares expert insights on the essential tools and techniques that ensure floral installations remain secure and visually stunning. From floral wire to eco-friendly alternatives, discover the secrets behind breathtaking arrangements!

Episode 49: How to Start a Flower Farm

Curious about starting a flower farm? We share our journey from hobbyists to full-time flower farmers, including lessons learned, business tips, and a free flower farming guide. Our experience highlights the importance of careful planning, sustainability, and adapting to market demands. From overcoming weather challenges to scaling up and expanding into floral design, we cover what it truly takes to succeed in this industry. Whether you’re looking to start small or go all in, our insights will help guide your flower farming journey.

Episode 48: Talking to Brides as a Business Owner

Episode 48: Talking to Brides as a Business Owner

As a wedding florist, every client interaction is more than just a business transaction—it’s an opportunity to connect, understand their love story, and bring their vision to life. In this episode of The Flower Files, we dive into the art of meaningful conversations with brides, from asking the right questions to handling budget discussions with ease. Learn how to shift from “selling” to “understanding,” create a stress-free planning experience, and build lasting relationships that go beyond the wedding day.

Episode 47: Breaking into the Wedding Industry with Flowers

Episode 47: Breaking into the Wedding Industry with Flowers

Ever wondered how to break into the wedding industry as a florist? At Wildly Native Flower Farm, we’ve turned our love for flowers into a thriving wedding floral business. From our humble beginnings to navigating the complexities of the industry, we’re sharing our journey, lessons learned, and tips to help you grow your own floral business. Dive in to discover actionable advice, real-life stories, and the beauty of building a dream with flowers!

Episode 46: Our Top Cut Flower Varieties

Episode 46: Our Top Cut Flower Varieties

Choosing the right cut flowers can transform your garden or floral arrangements. In Episode 46 of The Flower Files, we dive into our top cut flower varieties for spring, summer, and fall. From the vibrant hues of tulips and dahlias to the dramatic textures of celosia and amaranth, discover our must-grow favorites and why they shine in every season. Don’t miss our free guide to the top 10 cut flowers – perfect for growers and florists alike!

Liza, Lizzy and Amber of the Flower Files Podcast sitting on the front porch

About The Flower Files

Join our team of flower lovers while they take you along their journey as flower farmer florists pursuing business, family, strategy, mother nature, wedding installs, and everything inbetween including fieldwork, floral design, all the way to the day of event execution.

This is a weekly show that talks about all things flowers including the reality of flower farming, using locally grown flowers in wedding design, and other flower use with an environmentaly focused perspective. It includes a variety of guests who are fower lovers, users, sniffers, and ethusiasts that will talk on a range of topics… depending on where the seasont takes us!

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